DMO in Hokkaido releases official tourism app "HOKKAIDO LOVE"|Points are awarded for traveling outside Hokkaido with location information
On March 13, 2023, the DMO's Hokkaido Tourism Promotion Organization began pre-offering Hokkaido's official location-based tourism app "HOKKAIDO LOVE!" (iOS and Android versions). The official opening is scheduled for mid-April.
The concept of the app is to "travel and accumulate" with the aim of making sightseeing in Hokkaido more enjoyable. You can earn points by moving around (5 points for 1 km) and checking in at about 600 places in Hokkaido (100 points) using the location function of the app. The accumulated points can be exchanged for a lottery ticket (1,000 points per time) to win accommodation vouchers and special products, or a ticket that can be used at eligible facilities in Kitado.
There are three ways to accumulate points: "check-in," "movement," and "viewing articles and videos," and checkpoints are set up at about 600 tourist facilities in Hokkaido, and points can be earned even when traveling to Hokkaido or traveling outside of Hokkaido. You can also get points by looking at articles and videos on the app.
The app has a check-in function that triples the points of the month and a 300 points bonus check-in. Membership rank increases according to the number of check-in spots visited in 179 municipalities in Hokkaido. As your membership rank increases, the character on the point screen will change.
Currently, 1,000 points are awarded as a benefit for app registration.
The Hokkaido Tourism Promotion Organization said, "It is rare for a tourism organization to provide a location-based app of this scale. I want you to accumulate points and use them on your trip to Hokkaido."
The Hokkaido Tourism Promotion Organization said, "It is rare for a tourism organization to provide a location-based app of this scale. I want you to accumulate points and use them on your trip to Hokkaido."
