Chino City, Nagano Prefecture and Tateshina Town Announce "Lake Resort Concept"

On Wednesday, July 6, the town of Tateshina in Chino City, Nagano Prefecture, announced that it will promote regional development by declaring the "Lake Resort Concept" centered on a highland lake in Tateshina and Shirakaba Highlands.

The concept of a lake resort is "a place where each person can spend their time as they please, taking advantage of the intrinsic values of the lake, such as calm and generosity." Tateshina-Shirakaba Highlands is surrounded by "Lake Tateshina", "Lake Shirakaba", and "Lake Goddess", and there are many tourist spots and villa areas. Under the "Lake Resort Concept," the government and businesses will work together to disseminate business and information and work on community development. In the future, we aim to expand "Lake Resort" nationwide and become a symbol of it.

The project is promoted by the government, tourism associations, and businesses with staff organized by the "Shirakaba Lake Resort Project".

Chino City and Tateshina Town said, "Values and lifestyles have changed due to the Corona disaster, and the concept of a lake resort is necessary for community development." I am telling you.