In the Jalan Accommodation Travel Survey "Food" category, three Hokuriku prefectures dominate the top position|Seafood gourmet is well established
The Jalan Research Center (JRC), a research organization of Recruit, today announced the prefectural attractiveness ranking of the "Jalan Overnight Travel Survey 2022" as a trend of domestic overnight travelers from April last year ~ April this year. (The photo is "Echizen Seiko Crab Bowl", "Noto Bowl", and "Shiro Shrimp Bowl")
The attractiveness rankings are announced by theme (9 categories) and their overall rankings. In the thematic "food" category, the three Hokuriku prefectures, which have a reputation for seafood gourmets, dominated the top three (1st place Fukui Prefecture, 2nd place Ishikawa Prefecture, and 3rd place Toyama Prefecture).
In the "Specialties" category, Ishikawa Prefecture, which is popular for Japanese sweets and alcoholic beverages, ranked first, Okinawa Prefecture, which has been No. 1 for 16 years, ranked second, and Yamagata Prefecture ranked third. Okinawa Prefecture ranked first in the "Hospitality" category, with many respondents saying that they were treated kindly at accommodations and izakayas. In second place is Ehime Prefecture, which has a high reputation for customer service in hot spring resorts and restaurants, and in third place is Hokkaido Prefecture.
The overall ranking is 1st Wakayama Prefecture, 2nd Okinawa Prefecture, and 3rd Mie Prefecture. Wakayama Prefecture ranked first from 8th place in the previous year.
investigation The score is calculated by the method specified by JRC for 20,000 people aged 20~79 years old nationwide and their families registered with the online survey company Monitor.
"This year's topic was that the three Hokuriku prefectures dominated the top three in food," said JRC's researcher, "and the ability to develop local sake, confectionery, and fruits is improving for specialty products. Wakayama Prefecture, which ranks first in overall satisfaction, has seen an increase in the proportion of travelers in the prefecture. I am telling you.
When asked about the impact of the coronavirus pandemic, a spokesperson said, "There are differences in the restriction period depending on the region, and the type of transportation to the destination may also affect the rankings." I will talk to you.
